Coupons And Cash back Websites Case Study will provide indepth information about the technical points related to Coupons and Cash back based websites and portals. it will be beneficial to Clients who are willing to develop or start Coupon
Web analytics is
basically the process used for measuring web traffic and is used as a tool for
business and market research. It is also used to increase the effectiveness of
a website. Web analytics is measurement, collection, analysis, and reporting of web data for purposes of understanding
and optimizing the web usage. The applications of web analytics applications
can also help companies to measure the results of traditional print or broadcast
advertising campaigns.
Many online websites or
android apps work if they are used and
viewed more. Like you tube is an app full of videos and the people who hold channels in you tube get paid their money
on the basis of a number of views to their
videos and the likes their video achieved. But the videos with a lot of
information, entertainment and knowledge in them gains views and likes in
millions and trillions, and to count them becomes a tough task to do. But web
analytics helps the website and app holders that how many time they are used or
viewed so that they can pay to the people using them accordingly.
It will also help you to
determine the increase in traffic in a website or a portal after some new
applications are added to them. It helps to
gauge traffic and popularity trends which are
used for market research
Benefits Of Web Analytics
The benefits of web
analytics are outnumbered. And some of those benefits are as under-
1. It
provides a great help to measure the traffic on the website that is it counts
the viewers of the website content. There are many viewers coming from
different places and using different keywords for
their search operations. So web analytic counts all of them.
2. It
also helps to count the number of visitors that are visiting the site. Visitors
is the number of individual people that visited the site and a visit is a number of times a person goes to a site. So it
helps to count all those visits and visitors.
3. Web
analytic helps to count the web bounce rate which is calculated as total
bounces divided by total visits on the web sites. And web bounce means that a
person comes to a website and just leaves it by not taking any action.